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IMFAA is the
acronym for Institute of Media, Fashion and Allied Arts (IMFAA). IMFAA
is a division of RBCS group of institutes which has been in the field of
Vocational Training since 1954.
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DEPARTMENT
OF ALLIED ARTS
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COURSES
OFFERED
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Diploma in Commercial Arts / Graphic Arts |
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Commercial Arts is using your creativity to bring out the best results in print whether as logos or ads, varying typefaces in newspapers, magazines and
books, graphic images to adorn book covers, record jackets, bill boards, posters, as well as packaging for food, toys and other products.
Pursuing a career as a Commercial Artist gives one satisfaction especially when the visual images created reach millions of people everyday persuading
them to think, choose, buy and even make decisions. IMFAAs practical and direct simplified approach to such a creative career gives you an opportunity to develop your talent acquiring the skill with good
foundation of Art just in 8 months. |
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Commercial Arts with Advertising and Computer Arts can give you the confidence of running a one-man agency from copywriting to actual designing to print.
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Your advantages of learning Commercial Arts at IMFAA |
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1. You save time as you complete the course in 8 months instead of taking two to five years. |
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2. Our direct practical and simplified approach helps you focus on the commercial aspect instead of wasting time in learning fine arts which may not be
of use in the field of advertising. |
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3. Course is taught personally by the Art Director who is associated with SCHNELL HANS ADVERTISING
& MARKETING |
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4. Those aspiring to learn Computer Arts can get a good foundation by learning the principles and have the option of learning Computer Related
Designing after having acquired the foundation knowledge. |
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5. This course is specially recommended for those who wish to start their independent art studio or work with leading advertising agencies on full time
or part time basis or even on a freelance basis. |
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Course Contents |
| Semester I |
| Fundamentals of Design and Colour |
| Illustration (line and colour) |
| Typography |
| Printing and Photography |
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| Semester II |
| Logo Designing |
| Stationery Designing |
| Packaging |
| Product Study |
| Book Jackets |
| Press Advertising |
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| Semester III |
| Magazine Advertising |
| Records/Cassettes Jackets |
| Cinema Slides |
| Posters and Hoardings |
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Material worth Rs. 500 will have to bought by the students as per instructions
On successful completion of examination and assignments, students will be awarded a Diploma in Commercial Arts from IMFAA. |
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DIPLOMA IN DIGITAL PHOTOGRAPHY |
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This course is designed by professionals to enable you to get best results from your camera. Besides orienting you in the important aspects of photography,
useful tips are also given on how to start undertaking freelance assignments.
Course Duration : 5 weeks |
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Course Contents |
| Identifying Parts of a Digital Camera |
Preparing the power supply for charging a battery pack |
| Use of floppy disk / Memory stick / card |
Recording Still Images |
| Using LCD screen indicators |
Using Zoom Feature |
| Playing back Still Images |
Viewing Images using PC |
| Image file storage & file names |
Using Control Panel |
| Changing Menu settings |
Setting Image Size |
| Recording Images for e-mail |
Using Index Function |
| Playing back Still Images (Slide Show) |
Viewing Images on
T.V. screen |
| Editing Images |
Printing Images |
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| On successful completion of examination and assignments students will be awarded a Diploma from IMFAA |
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Interior Decoration |
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Every office, home or shop needs decoration or renovation at one time or another. Every day several houses are brought and sold, new shops open and
places are refurbished to suit one's own taste. To do up a place, one needs to use the services of an Interior Designer who can create a new layout on paper
and transform the drawing into reality keeping in mind important features such as maximum utility of space, colour schemes, lighting conditions, etc.
combining convenience with aesthetics and comfort. |
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IMFAA has devised a foundation course for those who want to have a basic knowledge of Interior Decoration.
Certificate Course in Basic INTERIOR DECORATION
An ideal course for housewives/hobbyists or for any novice who is interested to learn the art of interior decoration or those who wish to start an
independent venture of designing interiors or work with leading architects and interior decorators.
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Course Duration : 2 months |
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Course Contents |
| Importance of good taste and principles of design |
| Colour : Its importance and impact |
| Lighting : Types of lighting, Indoor plants |
| Window treatments : Draperies and Valances |
| Surfacing Materials |
| Use of engineering scale |
| Economy budget |
| Furniture standards and care |
| Sanitary features |
| Planning and organizing space for an ideal interior |
| Living room |
| Kitchen planning |
| Bedroom |
| Childrens room |
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On completion of the course, you are qualified to start your own business and undertake small contracts of home OR office. You can create simple designs for
a house and carry out the designing work.
On successful completion of examination and projects, students will be awarded a certificate by IMFAA. |
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Calligraphy
(The art of beautiful and artistic handwriting. Training pioneered by IMFAA in 1992) |
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Everyone desires to write artistically i.e. with a style so unique and beautiful that it creates a lasting impression. RBCS - the pioneering institute to have
introduced and conducted guaranteed courses in BETTER HANDWRITING, introduced a 4 session course in CALLIGRAPHY in 1992 . Thousands of students
from all walks of life have benefitted from the CALLIGRAPHY course and it has encouraged many to write using designer lettering on Greeting and Invitation
Cards as well as Posters and Certificates too. You will also learn to use Calligraphy in your letter writing too.
The course is devised and conducted by experts in the field of Artistic Handwriting. |
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| Course Duration : 4 sessions |
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Course Contents |
| Origin and history of Calligraphy |
| Creative lettering |
| Lettering for Invitations |
| Lettering for Playcards, Posters, Greeting Cards, Certificates |
| Letter writing in Calligraphic style |
| Basic Round Hand |
| Foundation Hand |
| Chancery Italic with variations |
| Cursive Italic handwriting |
| Gothic (old English) hand with Uncial hand variations |
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IMPORTANT:
The following items will have to be brought by students on the first day of the course |
| Calligraphy set (e.g. Speedball C style lettering set OR Platignum Calligraphy set) |
| Camel Fount Drawing Ink (black) - 30 ml bottle |
| One scale of 30 cm (12 inch) |
| One set square (small or medium sized) |
| One HB pencil and one pencil eraser |
| One cloth rag (small) |
| 25 sheets of good quality bond or photocopy paper |
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All the abovementioned items are available in any reputed stationery shop or can be purchased from IMFAA (subject to availability)
A completion certificate will be given by IMFAA to all the participants of the workshop. |
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Cartooning & Caricature |
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The art of cartooning and preparing funny sketches of famous personalities has always fascinated everyone. All leading newspapers always have a cartoon
on a contemporary topic on the front page or on page three which brings a smile even in serious situations.
IMFAA brings to you the opportunity of learning this art of cartooning and caricature through its simplified 8 sessions workshop.
Even those who are not good at drawing can surprise their friends by learning the art through our simplified systems. Anyone can learn this fine art as a
hobby. With practise you can turn out to be a fine cartoonist. |
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The course is designed by experts from Art department of leading advertising agency SCHNELL HANS ADVERTISING & MARKETING |
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Course Duration : 8 sessions (90 minutes per session)
Course fees includes initial supply of stationery material.
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Course Contents |
| Drawing outline of faces with shapes, features and modifying them |
| Sketching |
| Expressions |
| Figure drawing & figures in action, line of balance |
| Characters |
| Caricature |
| Exaggeration in Drawing |
| Composition |
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| On successfully undergoing the course, a certificate of participation and completion will be awarded to the participants. |
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WORKSHOP IN HAND MADE GREETING CARDS
(Now you can express your emotions in a very special way) |
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IMFAA - the pioneers of Calligraphy and Cartooning - Caricature workshop conduct a unique 4 weeks workshop to train you to prepare your own Hand Made
Greeting Cards for any occasion - wedding, greeting, invitation or simply wishing. The course is a unique combination of artistic handwriting, drawing sketches
& card making. You can make memorable sketches of your near and dear ones as innovative technique in preparing hand made card in the most creative way. |
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Duration: 4 weeks (Twice a week) OR 8 weeks (Once a week) |
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Course Contents |
| Creative lettering for various greetings |
| Chancery Italic Style of Writing |
| Drawing outlines of face shapes and expressions |
| Figure Drawing and line of balance |
| Caricature techniques |
| Composition |
| Card layouts |
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| A completion certificate is given by IMFAA to successful participants of the workshop |
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COURSES FOR KIDS (7 years to 12 years) |
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IMFAA- the pioneer of Calligraphy and Cartooning & Caricature workshops now bring another first in the field of art and design An ART course for Kids which
helps youngsters to develop their ability to draw in just 8 sessions of 90 minutes each. It is recommended that students meet the
teacher before enrolment
with some specimen work. |
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Course Contents |
| Identification of shapes and colours and how to draw them |
| How to draw vegetables, fruits, flowers, animals, birds, landscapes, vehicles |
| How to draw stick drawing, faces and simple figures |
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| Course Duration : 8 sessions of 90 minutes each |
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Course Material provided includes |
| 2 HB Pencil, 1 Sharpener, 1 Eraser |
| 1 Camel Compass Box, 1 Box of Camel Pencil colours (12) |
| 1 Navneet Sketch Book of minimum 7 x 9 |
| 25 Executive Bond Paper |
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| A completion certificate is given to successful participants |
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| All information in this
website is as on 1st September 2004. Government Taxes / Service Taxes to be payable extra as applicable. |
| Anything mentioned in this
website is subject to amendments / alterations without any notice as found necessary. |
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